Find Success in a Growing Industry

Promotional (promo) products, also known as ad specialties, can be anything that is imprinted with a company logo or message, including mugs, pens, T-shirts, USB drives, fidget spinners and more. Businesses use these imprinted items as an affordable way to create memorable impressions and increase brand awareness. With so many businesses buying promo products, there is a booming opportunity for professionals like you looking to easily expand or open a new revenue channel.

Advertising Specialty Institute® (ASI) is the world's largest membership organization serving the promotional products industry.
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For more than 60 years, our experts have worked to provide you with prospecting, marketing and selling elements to help maximize your success. ASI makes being successful in the industry easy and manageable. We have already created a built-in community for buyers and sellers with ESP®, the #1 sourcing database used in the industry. When you join, you become part of this built-in community and network, and in turn get all of the tangible benefits our membership provides.

Get the Advantage
Membership Benefits

ASI Number
The industry identifier giving instant credibility for 50+ years.

Advertising Opportunities
Access to ASI's many advertising options:

•  Magazines
•  Catalogs
•  Digital solutions
•  Sponsorships
•  And more

Access to a Distributor Sales Force
Our growing distributor membership is up to 20,000+, and their extended sales force of 125,000+ is more engaged than ever before.

Product Exposure in ESP
The industry's #1 product sourcing tool, a database that generates more than 2 million monthly searches.

World-Class Education in the Industry
Access ASI educational resources and take courses to earn your Bachelor (BASI™) or Master (MASI™) of Advertising Specialty Information.


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Strategic Trade Show Opportunities

•  ASI Show Orlando
•  ASI Show Fort Worth
•  ASI Show Chicago
• ASI Digital Expo

Ready to join now? Let's get started!

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Standard Membership 

• New Supplier advertisement in ESP.
• 3 targeted email blasts based on distributors searching your product category in ESP.
• ASI Central New Supplier Showcase for one month.
• Featured Supplier ad in ESP.​

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​$199/month

Gold Membership

• New Supplier advertisement in ESP
• 6 targeted email blasts based on distributors searching your product category in ESP.
• ASI Central New Supplier Showcase for one month
• 1,000 impressions in Pay for Placement in ESP​

​$399/moth

Silver Membership

• New Supplier advertisement in ESP.
• 6 targeted email blasts based on distributors searching your product category in ESP.
• ASI Central New Supplier Showcase for one month.
• Most Popular ad in ESP
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​$299/month

Platinum Membership

• New Supplier advertisement in ESP.
• 9 targeted email blasts based on distributors searching your product category in ESP.
• ASI Central New Supplier Showcase for one month.
• 1,000 Impression in Pay for Placement in ESP
• 1/4 Page ad in Counselor magazine
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  ​$499/month

 

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Stay in the Loop

As a promo industry supplier, it’s important to keep your finger on the pulse of the industry. Signup and you’ll gain access to the latest trends, hottest products and wow-worthy marketing tips. You’ll join 15,000 other suppliers who not only stay informed but get all the tools needed to become even more successful in this industry. This free information is just a click away.