8 Benefits to Email Marketing

By: Alejandra Borbolla Diaz


​​Email marketing is the most direct form of marketing used to promote your business, designed to reach customers and prospects at every stage of the buying process through the #1 communication channel.

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EmailExpress™ allows you to develop a cost-effective email marketing campaign with ease. Check out the 8 benefits of adding email marketing to your strategy:

1. Reach targeted audiences
   Email Express can link your product directly into ESP®, making it easier to been seen by distributors.
2. Easy-to-measure results
   Get critical ROI reports on opens, click, forwards and buyer-friendly requests.
3. Part of a well-rounded strategy
   With EmailExpress, you’ll work with a trusted industry consultant to develop a cohesive marketing plan.
4. Drive revenue
   By targeting influential email lists and redirecting recipients to your products in ESP, you’ll keep your brand top of mind.
5. For every $1 spent on email marketing, the average ROI is $42.
   Making email marketing the focal point of your strategy means most of your revenue originates from this initial interaction
6. Email generates approximately $37 billion in sales annually.
   If you don’t  have a comprehensive email marketing plan, you’ll fall behind competitors who do.
7. 91% of U.S. adults like to receive promotional email from companies they do business with.
   Stay fresh in the minds of your customers and prospects by reaching out frequently. They want to hear from you!
8. It’s easy to get started.
   Reach out to your account representative to get set up with EmailExpress.