How to Utilize Your Resources

By: Liz Chrostowski

ASI has a very robust content program and the ASI Supplier Marketing team is no different. From content pieces to videos, podcasts and more, we have many resources you can access. Although all content is hosted on our site, we recommend you keep an eye on your inbox and social media because we share info through those outlets too. 

What type of content do we publish, and how can you use it to your advantage? We create content to educate and inspire you. We want to help you understand how specific products and ad spots can position your business for success. Each supplier is different, so the ad solution that’s right for you might not be right for another supplier. Take the time to research and decide what makes sense for your specific business. One type of advertising that’s a fit for just about every marketing campaign is video because it’s easy to digest and share through emails and social media.

To organize your resources, keep a folder on your desktop (or any other easily accessible place) with all the relevant content you’d like to keep. Storing everything in one place makes content easier to find at a moment’s notice.

ASI is always publishing content, so check out ASICentral.com or visit our resource library to see what we have available for you.
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If you’re interested in advertising with ASI® or simply want to learn more, contact your account rep.