ASI Advertising Media Kit
  • Q3 2024 Opportunities
  • Digital
    • ESP >
      • ESP
      • ESP Websites
    • E-Newsletters
    • ASI Central
    • Email Express
    • Connect
    • Supplier ESP Websites
  • Print
    • Counselor
    • Catalogs
    • Mailing List
  • Creative Labs
    • Logos
    • Content Marketing
    • Video Service
    • Sponsored Social Ads
    • Sponsored Webinars
    • Marketing & Creative Services
    • Custom Websites
  • Events
    • ASI Show ConneX
    • ASI Shows
  • Resources
    • Content Library
    • Blog
  • Reach End Buyers
    • Catalogs
    • ESP Websites
  • Subscription Services
    • Connect
    • Supplier ESP Websites
    • ESP Websites
    • Mailing List
  • Join

Blog

March 26th, 2019

3/26/2019

 
Picture
By: Liz Chrostowski
We all know that event sponsorships can help companies of any size grow their brand and sales, but why are they so effective? We’ve compiled 4 reasons why event sponsorships work.
1.Events allow you to target a captive, engaged and industry-specific audience.
You can sponsor industry-specific events, instantly reaching the best audience for your products and services. Promo product events, for instance, allow you to attract attention from a relevant audience by positioning your brand right where distributors go to look for trends and products.
 
2.Sponsorship packages are flexible.
Although there are pre-existing sponsorship packages, you can work with your contact to adjust a package and make sure it meets your goals. For example, if you’re going to launch a new product, negotiate a grab bag as part of your sponsorship so you can get samples into attendees’ hands.
 
3.Digital components allow for more options.
Many events in the promo products industry incorporate social media and have their own mobile apps, giving you more opportunities to attract attention from prospects, gather data and capture leads.
 
4.It’s easy to measure conversions.
You want to know when your sponsorships create leads so you can measure your success rate. As a sponsor, you’ll be provided a list of attendees and be included in sponsored emails. Try mentioning a special offer ONLY on your sponsorship pieces, so when someone asks for that “10% discount,” you’ll know where they saw it.
 
ASI events are the perfect place to gain attention from distributors. For example, the Power Summit puts you in front of the industry’s top distributor executives, and we do our best to give you as much exposure as possible. Benefits of your sponsorship include:
 
  • Your company name and logo on signage, promotional materials and on-screen displays during the event
  • Promotion on social media channels prior to and during the event
  • Brand awareness among the industry's top executives and 250+ attendees
 
Consult your account executive and give your brand the exposure it deserves!

Comments are closed.

    Archives

    December 2023
    October 2023
    August 2023
    November 2022
    September 2022
    August 2022
    July 2022
    June 2022
    May 2022
    April 2022
    March 2022
    December 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    January 2021
    December 2020
    November 2020
    October 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    October 2018
    September 2018
    June 2018
    May 2018
    April 2018
    March 2018
    December 2017
    November 2017
    October 2017

    Categories

    All
    Content Marketing
    Digital Advertising
    Email Marketing
    ESP Advertising
    Event Marketing
    Print
    Social Media
    Video

ASI RESOURCES

ASICentral
ESP
Join ASI
2024 Media Planner
New Members: ​Click Here
FAQs
Contact Us
2023 The Advertising Specialty Institute®. All Rights Reserved.  Terms of Use    Privacy Policy
Photos from Rawpixel Ltd, Rennett Stowe, pstenzel71, wuestenigel (CC BY 2.0), One Way Stock, CollegeDegrees360, SurfaceWarriors, wuestenigel, wuestenigel, Cloud Income
  • Q3 2024 Opportunities
  • Digital
    • ESP >
      • ESP
      • ESP Websites
    • E-Newsletters
    • ASI Central
    • Email Express
    • Connect
    • Supplier ESP Websites
  • Print
    • Counselor
    • Catalogs
    • Mailing List
  • Creative Labs
    • Logos
    • Content Marketing
    • Video Service
    • Sponsored Social Ads
    • Sponsored Webinars
    • Marketing & Creative Services
    • Custom Websites
  • Events
    • ASI Show ConneX
    • ASI Shows
  • Resources
    • Content Library
    • Blog
  • Reach End Buyers
    • Catalogs
    • ESP Websites
  • Subscription Services
    • Connect
    • Supplier ESP Websites
    • ESP Websites
    • Mailing List
  • Join