Spring Cleaning in ESP
Do you have products that come in multiple colors? Make sure to list available colors on your Product Detail Page, and take the time to review your product description, imprint options, available sizes and pricing to make sure it’s accurate.
How are your supplier ratings? Reach out and ask distributors to rate you on past experiences. This can help you stand out to potential prospects. There’s a new feature that allows you to send a unique link to distributors, which auto-populates your info, making it easier and quicker for customers to rate you.
Are you looking into your future marketing plans? Now’s the time to think strategy. Is your focus on brand awareness, climbing search results in ESP or building your social media presence? Talk to your account executive and come up with an action plan for the remainder of 2022.
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