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Blog

How to Market Your Products When Ad Spots in ESP Are Sold Out

11/16/2022

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by: Alejandra Borbolla Diaz

With more than 2,800 suppliers and limited ad spots in ESP, it can be a challenge to secure all the marketing you want, especially if you want Pay for Placement. With only nine spots available per category, you may be limited. But there’s another way you can reach ASI distributor prospects: Sponsored Social Ads.

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Trends in the Mix

9/27/2022

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By: Alejandra Borbolla Diaz

​When it comes to social media trends, ASI Creative Labs is always in tune to what’s happening.
Our in-house creative agency will give you a leg up on the competition by creating Sponsored Social Ads for your business. Posted to our ASICentral social media channels, these ads will promote your brand and products to a highly engaged audience on Facebook and Instagram.


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No Need to Play Phone Tag with E-Newsletters

9/21/2022

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By: Alejandra Borbolla Diaz


​By next year, approximately 4.3 billion people will use email. That is half the population. With stats like this, you do not want to miss out on the opportunity to showcase your business to BILLIONS of potential leads! With so many people going through their inbox every day, you want to take advantage of e-newsletters. Even if people don’t read every single newsletter, just knowing that they are still in the loop and have the option to check in whenever they want makes this a harmless way to put branding out there and stay connected.


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3 Reasons Why You Need Video Marketing

8/2/2022

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By: Alejandra Borbolla Diaz

​Video marketing is crucial to remain competitive in today’s market. In fact, 87% of businesses now use video as a main marketing tool. Not sure how to get started? Here are 3 reasons why you should incorporate video into your marketing plan.


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Don’t get lost in the Inbox

7/25/2022

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By: Alejandra Borbolla Diaz

Everyone is doing it. Grocery stores, online stores, plant shops, food delivery – it’s everywhere. It started at zero and now it's millions. From confirmation to discount codes and coupons – it’s infiltrated almost everything. What is this exactly? Well, it’s emails.  


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How the Perfect Logo Will Help Your Business

7/11/2022

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By: Alejandra Borbolla Diaz

With so many businesses competing for the same customers and more fast-paced platforms delivering instant information than ever before, research suggests that you only have about three seconds to hook a viewer’s attention. First impressions are invaluable in marketing, and you can’t make a strong one without the perfect logo.



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8 Benefits to Email Marketing

6/15/2022

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By: Alejandra Borbolla Diaz


​​Email marketing is the most direct form of marketing used to promote your business, designed to reach customers and prospects at every stage of the buying process through the #1 communication channel.


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The Biggest Misconceptions of Content Marketing

6/14/2022

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By: Kim McDade

Content Marketing is a great strategy to introduce products that are new, unique, need a bit of explanation or to simply increase brand awareness. ​

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Benefits of Promoting your Products through Social Media

6/13/2022

1 Comment

 
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By: Alejandra Borbolla Diaz


​​Social media doesn’t have to be complicated. Read our guide to learn how and why to get started.


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Are you in need of a new look?

6/9/2022

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 By: Alejandra Borbolla Diaz

​
​If you’re looking to upgrade your online presence with eye-catching elements that highlight your products while giving your customers a unique shopping experience, a Supplier ESP Website is the perfect fit for your brand.


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Why You Should Host a Webinar

6/8/2022

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​by: Alejandra Borbolla Diaz


​You probably see invites to webinars often, but did you know that you can host a webinar to help improve brand recognition and better establish your credibility in the promo products industry? Let’s take a look at all the ways hosting a webinar can benefit your supplier business.


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Top Things Distributors Look for in ESP

5/13/2022

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By: Kim McDade

​We polled industry professionals asking what distributors look for when they are browsing ESP, and the firsthand insights we gained can help shape your presence on the #1 business platform in the promotional products industry.

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Spring Cleaning in ESP

5/3/2022

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By: Kim McDade

​It’s the season of growth, hope and inspiration, so it’s time to tidy up your ESP listings to give your brand a refreshing new outlook for the rest of 2022 and beyond. We recommend these free options to declutter your ESP presence.

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Distinguish Yourself Online

4/13/2022

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By: Kim McDade

Looking for new avenues and messaging that will get your brand noticed and out in front can be harder and harder because of the ever-growing digital space. 



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Calculating Event ROI

3/17/2022

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By: Kate Stec
​It’s easy to measure your exhibit performance, especially when you create benchmarks based on realistic expectations prior to your event. 
After spending the last two years seesaw social distancing, events and tradeshows have slowly remerged. People have started to dip their toe into the tradeshow waters over the last several months with strong results.


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  • Q1 2023 Opportunities
  • Digital
    • ESP >
      • ESP
      • ESP Websites
    • E-Newsletters
    • ASI Central
    • Email Express
    • Connect
    • Supplier ESP Websites
  • Print
    • Counselor
    • Catalogs
    • Mailing List
  • Creative Labs
    • Logos
    • Content Marketing
    • Video Service
    • Sponsored Social Ads
    • Sponsored Webinars
    • Marketing & Creative Services
    • Custom Websites
  • Events
    • ASI Show ConneX
    • ASI Shows
  • Resources
    • Content Library
    • Blog
  • Reach End Buyers
    • Catalogs
    • ESP Websites
  • Subscription Services
    • Connect
    • Supplier ESP Websites
    • ESP Websites
    • Mailing List
  • Join